The Stockton Ports, the Minor League Class-A affiliate of the Oakland A’s, was America’s most winning professional minor league baseball team during the 80s and 90s. Recently, the Ports inaugurated a new large-capacity ballpark. To fill seats, the Ports initiated a season of events to entice hometown crowds to make the Park their primary entertainment destination. Gumas was drafted to develop an attention- grabbing brand campaign to market the new all-American experience and lift ticket sales.
Quick, easy-to-read tips on how Challenger Brands can immediately improve their marketing, advertising and public relations efforts.
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